{"product_id":"the-power-of-hot-cold","title":"The Power of Hot \u0026 Cold","description":"\u003cp\u003e\u003cstrong\u003eThe sauna was recently ranked as the #1 global wellness trend by the Global Wellness Summit. Cold-water swimming is a growing trend and is being proposed as a cure for all manner of things, from improving mental health to boosting immunity. But what exactly is hot and cold therapy and why is it important for physical and mental health?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDive into the unique world of hot and cold via Finland, where a good steam and an icy dip in a lake or the sea are the foundations of wellbeing for mind, body and soul.\u003c\/p\u003e\n\u003cp\u003eThis definitive guide by two experts takes readers on a journey into the transformative powers of hot and cold by pairing the sauna, that quintessential hot Finnish steam bath, with a cold-water dip. Along the way, it serves up the inspiration and practical tools for creating a wellness retreat at home using the Nordic contrast bathing philosophy wherever you are in the world.\u003c\/p\u003e\n\u003cp\u003eThe Finnish method of alternating hot and cold boosts happiness by increasing wellbeing and connecting with nature. It's the secret to how the world's happiest nation keeps calm and carries on - no matter what life throws at them.\u003c\/p\u003e\n\u003cp\u003eKatja Pantzar is a Helsinki-based writer and journalist who swims in the Baltic Sea almost every day - all year round. Author of \u003cem\u003eThe Finnish Way\u003c\/em\u003e, a bestselling non-fiction book about Nordic well-being, winter swimming, sauna and sisu along with her newest book, \u003cem\u003eEveryday Sisu: Tapping into Finnish Fortitude for a Happier, More Resilient Life\u003c\/em\u003e explores through expert interviews and fact-based information how we can better support our mental and physical health while taking care of each other and our planet.\u003c\/p\u003e\n\u003cp\u003eCarita Harju is a Finnish sauna experience expert and marketing professional whose mission is to share the Finnish sauna's positive health and wellness benefits with the world. She is the founder and executive director of \u003cem\u003eSauna from Finland\u003c\/em\u003e, which represents an international network of more than 200 sauna industry companies.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAuthors: Katja Pantzar, Carita Harju\u003c\/li\u003e\n\u003cli\u003eLanguage: English\u003c\/li\u003e\n\u003cli\u003ePages: 224, hardcover\u003c\/li\u003e\n\u003cli\u003eMeasurements: 8.75\" Height x 5.5\" Width\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Touch of Finland","offers":[{"title":"Default Title","offer_id":53361648697658,"sku":"117733","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0643\/4389\/files\/ThePowerofHot_Cold.png?v=1777046200","url":"https:\/\/www.touchoffinland.com\/en-ca\/products\/the-power-of-hot-cold","provider":"Touch of Finland","version":"1.0","type":"link"}